Which Website Platform Is Right For Your Jewelry/Diamond Business?
The future success of your business depends greatly on your choice of a website builder. The top website builders can assist you in achieving your goals, from online product sales to brand development. To help you choose the best E-Commerce website builder for you, I reviewed and ranked the top 5 website builders in this guide.
It can be hard to identify exactly what you need in a template if you have never created a jewelry website before. This post will discuss the factors to consider as well as provide samples of templates from a selection of website builders.
Now that you understand what to look for in a website template, check out a few examples from a selection of website builders.
WordPress
One of the most popular website builders nowadays is WordPress, and for good reason. This content management system (CMS) is also one of the least expensive alternatives available to small business owners and is both easy to use and highly flexible.
Website owners will need to pay for their own domain name and hosting plan as well as carry out regular routine maintenance, including updating their website and plugins and creating site backups.
Furthermore, WordPress is not a user-friendly builder, particularly when compared to other recommended choices like GoDaddy and Wix.
Pros
- It’s basically free. The WordPress software is free, but E-Commerce website owners must buy a domain name and a web hosting plan.
- WordPress E-Commerce websites can be created by business owners with a moderate interest in technology and some technical proficiency.
- This implies that website owners have access to ready-made plugins and templates that can improve the functionality and usability of their websites.
Cons
- A drag-and-drop new website is not available. True novices will discover that learning the platform and the basics required to create and manage a good WordPress website takes some time.
- WordPress is a common target for hackers because it is an open-source CMS.
- Site owners must install a security protection plugin and take extra precautions to protect their websites.
Pricing
- As has already been discussed, WordPress itself is free.
- However, the costs of domain registration and website hosting must be paid. You might finally decide to buy paid themes or plugins for your website.
- The domain names for every WordPress website owner must be purchased.
- Some web hosting companies, like Bluehost, offer free domain registration for the first year.
- After that, you’ll be in charge of paying for your own domain registration, which normally costs between $1 and $12.99 annually.
BigCommerce
BigCommerce is an all-in-one platform that is a fully hosted e-commerce platform.
In addition to providing the CMS platform itself, BigCommerce will host your website for you. It also wants to take care of backups and security for you.
Pros
- You may try out BigCommerce before committing thanks to the trial plan.
- provides a safe web hosting platform for eCommerce sites.
- It includes a wide variety of expert templates.
- It includes a wide range of add-ons for handling payments, shipping, and orders.
- If you want the best of both CMS platforms, you can utilize BigCommerce in conjunction with WordPress.
Cons
- More features for email.
- Packing slip product picture
- The ability to print a gift message on the packing slip after checkout
- “My billing address is the same as my shipping address” default choice should be changed.
- Due to the multi-currency purchase, the report must be fixed.
Pricing
- BigCommerce is more costly than some other solutions because you must pay a monthly subscription in order to use it.
- For sales of up to $50,000 per year, the standard pricing plan’s lowest rate is $29.95 per month.
Shopify
There’s no need to explain Shopify. You’ve undoubtedly already tried them, and they are the market leader.
One of the most popular website builders, Shopify powers 18 percent of eCommerce companies worldwide.
Shopify is used by well-known businesses like Gymshark, Fashion Nova, and Redbull.
For shops that sell a number of different items, Shopify developed the Canopy jewelry theme.
Pros
- Through Shopify Payments, an integrated payment method, you may accept credit and debit cards.
- One of Shopify’s default payment processors is also PayPal.
- Like with BigCommerce, you are not required to upgrade if your sales exceed a set monetary threshold.
- Shopify offers live chat, email, phone, and even Twitter support around the clock. There is also a tonne of documentation available, including online forums and written and video lessons on how to perform things.
Cons
- If you want to add a lot of third-party apps to your store, your charges may end up being really hefty.
- Installing a paid app on your store is the only way to use the AMP feature.
- Most other advanced SEO tools, such as adding user reviews and ratings, are only available when you pay for the extra plugins.
- It can be difficult to export blog posts.
- Some extensions, such as Script Editor, can only be used with a Shopify Plus subscription if you want to leverage the multiple discounts feature.
Pricing
- The pricing tiers offered by BigCommerce and Shopify are comparable. However, there is one significant distinction. Shopify won’t force you to upgrade to the next plan if your sales fall below a particular threshold.
- The smallest package costs $29 per month. With more features, the most expensive plan costs $299 per month.
Wix
Although it has some drawbacks, Wix is a well-liked E-Commerce platform. Because every savvy business owner is aware that WordPress is unquestionably superior to Wix, we frequently receive questions from readers about how to make the conversion from Wix to WordPress.
Having said that, Wix is user-friendly for beginners and may be a good option. It also provides a free plan.
Although not all of the 160 million websites Wix powers are e-commerce sites, they do provide a good selection E-Commerce themes. You have total control over your designs with the Wix website editor’s simple interface and intuitive functionality.
Pros
- Creating pages that appear exactly how you want is really simple using Wix’s drag-and-drop interface.
- Any area of your page can be chosen and edited.
- Wix offers a wide selection of ready-made templates.
- These are completely responsive and look fantastic on both computers and mobile devices.
Cons
- On Wix, you can switch to another template after making your selection. This can force you to use a layout that isn’t ideal for your website.
- Only the premium plan allows you to establish an store on Wix, and even then, you can only accept payments through PayPal or Authorize.
- If you want to migrate your blog entries, you can download them to transfer from your Wix site to WordPress.
Pricing
- If you don’t mind having Wix-branded domain names and advertisements on your website, you can use Wix for free. The premium plans begin at $13 per month and provide additional flexibility (paid upfront annually).
- You may get all you need and more starting at $8.50 per month.
Squarespace
Squarespace has grown to be one of the most well-liked online DIY website builders. The Squarespace designers have selected different sectors of the economy to display their online store layouts.
However, at least three of these would be excellent for online E-Commerce stores.
Its full-width layout, centralized logo, big hero image blocks, and gorgeous product galleries are all present.
It already has a blog set up, allowing you to write immediately SEO-boosting material that nurtures clients.
Additionally, it contains a member login option that advertisements for your visitors to register.
Pros
- It is quite simple to list products in a store using Squarespace.
- The UI is simple to use and quick to browse; from my perspective, they’ve made significant improvements in this area since their most recent upgrade.
- While some personalization is submitted, fill the pages with photos and information, set up third-party connectors, and launch everything.
- The tools you use to create your content are simple to use and understand.
- The ability to insert a content block has seen significant improvement.
- This results in dependable uptime.
- After two years of being a customer, I’ve never experienced issues with my website going down.
Cons
- Unless you delve into the world of add-ons, where things may get fairly complex, design options are typically limited.
- If you want a plug-and-play, you’ll find it here, but you might have to give up some personal design preferences to work within their template constraints.
- Learning how to use the Pages tool to customize your navigation can be a little challenging at first.
- I have some pages that I don’t want in the primary navigation. I’m hoping that will happen eventually. For a more traditional store right now, Squarespace is the superior option.
PRICING
- On an annual subscription, the Personal Plan costs $14 per month, the Business Plan is $23 per month, the Basic Commerce Plan is $27 per month, and the Advanced Commerce Plan is $49 per month.
- It provides a free trial and features templates with imaginative designs from which you can draw inspiration for creating your own.